It’ll come as no surprise that we’re pretty big advocates of the mighty mobile phone and more specifically, SMS communications. Even with the rise in other messaging apps (as we’ve said before), not only is SMS very much alive, it is…
November 26, 2019
Reaching customers ‘on-the-go’ is no longer a problem for Big Idea Media’s Free Racing Tips business, as they reap the rewards of bulk SMS on a daily basis. Launched in 2008, the site, which sends customers free betting tips via SMS,…
May 12, 2015
“There is no such thing as bad publicity” or is there? Now you might be thinking, the way to your customers’ hearts is through their emotions – but evoking the right ones is a good start, unlike the infamous beach body…
May 1, 2015
Over the past ten years, SMS has moved from being a mere curiosity in users hands to an extension of the arm, as a communication channel adopted by almost every consumer of all age groups. Everything from booking a holiday and…
April 21, 2015
It’s annoying when we forget or miss our appointments. However we can assure you that it’s more annoying for the business in question. Missed appointments cost businesses millions of pounds each year. In most cases they will re-arrange to keep our…
July 9, 2014
Tracking click-throughs on your SMS Marketing campaigns NOTE: This only works if you have Google Analytics code installed on your web or mobile site. It’s all about ROI right? But a text message is only text – how can I track click…
July 4, 2013
How do you choose from all the SMS Companies? There are a plethora of SMS Companies out there. How do you choose which one is best for you?Well, we’re one of them so why should you listen to us? Maybe you…
June 11, 2013
Whether you are a small insurance broker or a large insurance company, insurance leads are hard to come by and can be expensive to generate. We have well over a hundred insurance customers who are successfully generating leads using text message…
March 21, 2013
This subject needs no further explanation. 1. You haven’t really got a mobile marketing strategy That sounds a trifle patronising but the reality is that the vast majority of UK companies don’t really get involved in mobile marketing in any meaningful…
January 10, 2013