Retail

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How to increase online sales: advice for retailers struggling with store closures

As with all successful businesses, the ability to adapt to external circumstances and customer behaviour is vital, here we have outlined some advice for retailers struggling with store closures amidst the coronavirus crisis.

eCommerce trends for 2020

This year, it is reported that even more brick-and-mortar stores will close their doors, but eCommerce will continue to rise. It is such a large part of the UK retail industry, that Statista have actually reported that by 2021, roughly 93%…

Never too early to prepare for Black Friday

We know, it’s unbelievably that time of year again, it’s coming up to Black Friday. The biggest and best sales period of the year, the sales phenomenon that sends everyone into a complete purchasing frenzy! And we have good reason to…

Retailers scoring high on customer service with the help of SMS

Customer service and experience have never been more important. In a world where business reputation and service is so exposed, they need to make sure they provide excellent customer service otherwise they will lose customers. Social media and customer review websites…

How to send your first SMS marketing campaign

Sending your first SMS marketing campaign and message can be a little daunting, but it shouldn’t be. Brands and businesses all over the world, big and small, from all sectors are sending out SMS marketing campaigns every single minute of the…

Why retailers need to market their business via SMS

There are lots of ways retailers can market their business, and it can become a minefield of sales and marketing personnel trying to tell you why their way is best.  With so many options around, from PPC, email, magazine and print,…

The consumer shopping journey – how mobile phones have changed the landscape for retailers

For some retailers’ the mobile phone has been revolutionary and helped drive them forward and dramatically grow, whilst other retailers’ who have not embraced the mobile phone, have ultimately had to close their doors. Fighting on behalf of the mobile phone,…

Pre-Christmas smartphone spending increasing by over 40%

We all know the last quarter of the year is where the retailers usually make the lion share of their sales, Black Friday, Cyber Monday is quickly followed by the Christmas festivities – making it a Golden Quarter for retail where…

Last minute Black Friday tips

The Super Bowl of sales is almost upon us, but wait, you haven’t planned how you are going to promote your Black Friday sale. Well don’t worry because SMS marketing is such a powerful and simple marketing tool, it will take…