Slightly later than planned, this is the second part of our blog series looking at consumer text response campaigns (following on from SMS Campaign Watch – Part 1. 7UP Text to Win Competition). Now I’m not really the target market for…
May 5, 2011
Bristol Zoo have got into the royal wedding mood with a Kate and Wills themed mobile marketing campaign. It’s a harmingly simple idea. If you want to get two for one tickets to Bristol Zoo Gardens at any time in May,…
April 28, 2011
The political parties are busy trying to get us excited about the upcoming AV referendum. I’m not sure they’re succeeding very well and most commentators anticipate a low turnout. There are a few campaigning groups that seem to be trying to…
April 26, 2011
Most of us in business have probably heard the old saying that it’s 7 times easier to get sales from existing customers than new ones. Some of these sayings are just corporate speak. I have to say though, after 25 years…
April 21, 2011
Question: I currently use Text Marketer’s web based bulk sms system to send messages to my customers. I want them to be able to reply to these messages. Should I use a short code or a long code? What’s the difference…
April 14, 2011
Customers often ask us what use our innovative txtUs system could have for their business. Essentially think of the product as ’email’ but that the replies go back to the customer’s phone as a text message and they can reply by…
April 11, 2011
The British Osteopathic Association has recently launched a new smart phone app aimed at both members and non members alike. The app contains information about osteopathy, what it can treat and who it can treat. Text Marketer has been chosen as…
April 6, 2011
It’s all too easy to think of a bulk sms service as just an effective marketing tool; a way of pushing sales messages to prospects and customers. You can overlook a whole range of other ways that a bulk sms service…
March 28, 2011