A remarkable example of the efficiency and effectiveness of mobile marketing as a communication medium has emerged from one of our customers in the fast food sector. Grant Wiszniewski, operates the Papa John’s pizza franchise in South Shields and is always…
January 9, 2011
Leading storage company Storage King is using mobile marketing as a simple way of getting offers out to their customers and prospects. SMS marketing still remains by far and away the most responsive direct marketing medium available. Responses to mobile marketing…
January 5, 2011
Glass’s Information Services, the company behind the famous vehicle valuation guides, have launched a new mobile marketing service to inform their customers about a range of new products and offers. The idea is simple enough and is proving very responsive indeed.…
December 9, 2010
Sending a thank you message near Christmas time is a subtle but fabulous way to remind people to do business with you again. Sounds obvious doesn’t it? But over 90% of businesses only thank their customers only at the time of…
November 25, 2010
Since my last rather scathing report of Coke’s text to win competition in April, I’ve been keeping a close watch on their latest competitions to see if they have made any improvements. The one that they ran with ASOS required enormous…
November 21, 2010
Students at Sunderland Uni can now expect to receive regular bulk sms alerts on a range of subjects concerning university life. Using an SMS service is an obvious choice for this as messages can be set up in a matter of…
November 19, 2010
Text Marketer reduces Bulk SMS Prices by almost 25%. As part of our Best Buy Guarantee we guarantee to bring customers the best Bulk SMS Prices always. Today, after substantial negotiations with the networks, we have managed to make a significant…
November 13, 2010
The IAB and the DMA recently published some excellent research that explored some of the reasons why consumers often feel reluctant to opt in to receiving mobile marketing messages from companies and brands. They identified 5 barriers that were responsible for…
November 12, 2010