Mobile marketing has been helping companies sell more stuff and communicate better with their customers for well over 10 years now. By any measure it is the most effective direct marketing channel available. When compared with direct mail for example, SMS…
December 18, 2012
One of the criticisms levelled at bulk SMS as a communication channel is that you are restricted to a rather mean 160 characters. This level was set rather arbitrarily when SMS was invented back in the early 90s. It’s basically a short sentence.…
October 16, 2012
Pizza restaurant chain Tops Pizza, is using Text Marketer’s web-based bulk SMS software to send out enticing offers by SMS to its customers. The chain has over 30 restaurants mainly in the south-east, from Tunbridge Wells to Leatherhead. The current bulk…
May 11, 2012
Magento is one of the leading e-commerce platforms in use today. We have teamed up with Final SMS Pro, the leading SMS plugin for Magento, to bring you a leading SMS service that can benefit from our low SMS prices. Final…
April 19, 2012
I’m about to upload my customers’ mobile numbers into my Text Marketer account. Is my data safe? This is one of the commonest questions we’re asked by potential users of our bulk SMS service. It’s a completely understandable concern. if you’re…
January 24, 2012
Alistair Cope, a manager at international tool company, Snap-on had one overriding priority when choosing a bulk SMS provider. Cost, value for money and support were of course important but the most essential element was the reliability of the bulk SMS…
December 14, 2011
I stole that idea for a headline from David Mitchell’s piece in the Observer last weekend. He was referring to the absurd NHS IT system, but it’s exactly the same reaction you can expect if you raise the mind numbingly dull…
December 13, 2011
Most recruitment agencies use SMS within their business. For many, it’s a vital and irreplaceable communication tool. There’s simply no more cost-effective way of getting a message directly to an applicant. With no real signs of jobs growth, the focus inevitably turns…
October 13, 2011
Software developers have never had an easy ride. They’re constantly striving to balance the demands of the impatient user, who just wants the damn thing to work, while at the same time making all the complex functions easy enough to understand…
September 14, 2011