I’m in a bit of a huff with Orange. In most respects they’re a great provider but I’m getting increasingly hacked off with their mobile marketing campaigns. I don’t mind them sending me stuff that might be of interest but I…
September 7, 2011
Global beer brewer Molson Coors is using Text Marketer’s sms service as a way of getting important information to staff members. Delivering its wide range of beers from brewery to consumer is a complex business and using sms to get crucial…
August 4, 2011
That seems an unlikely prediction. Most of us hardly receive any business SMS at all, so the prospect of it overtaking personal SMS seems a bit far fetched. This was, however, the conclusion of Juniper Research whose job is to wrestle with these…
June 21, 2011
The Body Shop has used Text Marketer’s mobile marketing platform to offer a discount of 30% to all its customers. The offer was sent out to all ‘Love Your Body’ members and was available for just a limited period. The mobile…
June 13, 2011
Can bulk sms be used in conjunction with other communication channels? Bulk SMS undoubtedly excels as an extremely effective stand alone direct markeintg tool. Response rates to bulk sms campaigns easily outperform all other forms of direct marketing. Bulk sms campaigns…
May 11, 2011
Bringing text marketing to life. Many nightclubs are aware that they could be making more from their mobile marketing campaigns. This brief guide provides an overview of the main issues to consider. Automate the process of capturing mobile numbers. Many clubs…
May 11, 2011
Choosing the right supplier from the mobile marketing industry is frankly a bit of a nightmare. Companies seem to package things in different ways, have different sms pricing structures and appear to do as much as possible to confuse the hell…
May 11, 2011
Text Marketer have recently updated their email to SMS gateway to allow Salon Iris users to integrate with them and save a great deal of money on their text messaging costs. Text Marketer are the lowest cost provider in the UK. Currently…
May 9, 2011
The Chartered Institute of Management Accountants, the world’s largest professional body of management accountants, is using Text Marketer’s web based sms service to communicate with its members. Recently lapsed CIMA members are now sent an sms alert reminding them to renew…
May 9, 2011